TrustClarity Inc., a B2B software as a service (SaaS) storefront platform, announced that it has closed a pre-seed funding round of $300,000 with participation from Baskar Puvanathasan, Ninetwenty Capital, Sim Nation, Vel Investment Holdings and CRS Recycling Services, along with angels who are former senior executives in the enterprise telecom and logistics industries.
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TrustClarity creates turnkey B2B storefronts to provide companies with a simplified, trusted and sustainable way to sell and buy, new, refurbished and excess inventory. “Long product delivery times and fluctuating customer forecasts often cause companies to over-order inventory, resulting in high volumes of new and excess products moving to landfill waste. We recognized this industry challenge and developed a platform to better connect buyers and sellers, who are supportive of the circular economy and encourage the redeployment of unused and excess inventory. We did this by leveraging cutting edge technologies to create inter-connected customer storefronts that help to expedite the search, payment and delivery of trusted products,” said Sujee Jeganathan, TrustClarity’s Founder & CEO.
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“When I first spoke to Sujee about TrustClarity, I immediately saw the market potential in helping sellers create connected storefronts. The platform addresses some of the many pain points in our industry. We did not hesitate to both invest and become a customer,” said Bennett Duval, Managing Partner at CRS Recycling Services.
TrustClarity is set to launch with its initial customer base at the end of this month. The financing will be used to fund development of the platform, continued onboarding of customers and launch activities.
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