Omnitracs Releases Inaugural Industry Intelligence Report

Omnitracs Releases Inaugural Industry Intelligence Report

Report Finds Miles per Vehicle up in 2020, Provides Vital Data for Strategic Planning and Growth

Omnitracs, LLC, a leader in SaaS-based fleet management and data analytics solutions and a pioneer in transportation technology, announced the first release of its new Industry Intelligence Report. Focusing on both long-haul and last-mile transportation activity, along with safety, this report provides eye-opening graphical representations of the data that is crucial to all fleets, including specific sectors, such as manufacturing, retail, and wholesale. In addition, data is compared to national indices to help predict future trends and drive the transportation industry forward.

“It’s critical that fleets focus on their own data, while also being aware of national and sector-specific trends that may impact their business”

By converging fleet management solutions and data – backed by the industry’s largest database of miles driven, events reviewed, and stops made – Omnitracs is able to provide transportation intelligence that is unparalleled in the industry, delivering insights and understandings to help fleets optimize every mile and every driver moment, as well as their back-end systems.

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Although many businesses suffered in 2020 due to the pandemic, many fleets flourished – particularly those with a strong foundational base, a strategic vision, and a program that helped attract and retain drivers. As the first in a series of periodic releases, this report provides a foundational base for fleets to compare and contrast their own performance and strategically plan for the future. Key insights include:

  • Long-haul deliveries remained strong: While key metrics for long haul changed from month-to-month in 2020, the demand to deliver goods and services was still there, as evidenced by a 39% increase from 2019-Q4 to 2020-Q4.
  • Consumers looked to stay active – at home: When gyms, yoga studios, and health facilities shut down, the sporting goods sector took a nosedive in April and then immediately recorded a tremendous resurgence in May. The sector then plummeted after initial demand went away and the supply chain was squeezed.
  • Unexpected demand drove growth: After a reduction in manufacturing in April and May, the sector experienced peak growth in October – likely due to unexpected demand for product groups, such as paper products and sporting goods.
  • More miles per vehicle helped fleets survive (and thrive): As miles increased from 2019 to 2020, fleets performed their miles with increased production efficiency – more miles per vehicle. Omnitracs data shows a 6% increase in miles per vehicle from Q4-2019 to Q1-2020.
  • The “Amazon effect” is real: Last-mile fleets continued to meet the demand of growth in e-commerce by servicing more stops. In fact, 21% more stops were serviced in 2020, compared to 2019, with growth on an upward trajectory after the April pandemic dip.
  • Anecdotal data about increased alcohol consumption during lockdown appears to be real: Both grocery and alcohol deliveries declined in April and May, but alcohol declined less. As lockdowns increased, the market experienced a massive amount of alcohol delivery growth from June through September. In October, many cities imposed less restrictive bar and restaurant closings, impacting the market accordingly.
  • What you heard was true. Speeding did increase during the pandemic: Taking advantage of the open roads, people (including truck drivers) began to speed, leading to more collisions. The data Omnitracs gathers through its SmartDrive technology indicates that the average driving speed increased 7% from 2019 (33.6mph) to 2020 (35.8mph), with April and May 2020 recording the highest average driving speed to date (37.3mph).
  • People wanted to get away and be with family: Although speeding increased, it was generally more apparent on holidays. In fact, the top five speeding event occurrences in the past two years happened on holidays.
  • Safer drivers stayed safe: While speeding increased with fewer vehicles on the road, the number of individual drivers who exceeded the speed limit (as defined by their fleet) actually decreased.

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“It’s critical that fleets focus on their own data, while also being aware of national and sector-specific trends that may impact their business,” commented Dr. Ashim Bose, Chief Data and AI Officer, Omnitracs. “The insights and understandings presented in this report – and those in our upcoming reports – will help predict future trends so fleets can strategically plan their future growth.”

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