Alex Henthorn-Iwane Joins PacketFabric as Chief Marketing Officer

Alex Henthorn-Iwane Joins PacketFabric as Chief Marketing Officer

Executive to Drive Global Marketing for Leading On-Demand Connectivity Platform

PacketFabric, the leading provider of on-demand connectivity for hybrid and multi-cloud IT, announced that Alex Henthorn-Iwane has joined the company as Chief Marketing Officer.

Henthorn-Iwane, an accomplished leader in the SaaS, networking, and telecom industries, will drive all aspects of global marketing initiatives for PacketFabric. Henthorn-Iwane will report to PacketFabric CEO Dave Ward and become a member of the executive team.

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Alex Henthorn-Iwane is an innovative marketer who brings a keen understanding of disruptive technologies and their go-to-market plays,” said Ward. “With his track record of success, I’m confident that he will help take PacketFabric to the next level.”

Henthorn-Iwane was most recently VP of Marketing at Sinefa, an analytics startup acquired by Palo Alto Networks in late 2020, and VP of Product Marketing at ThousandEyes, acquired by Cisco Systems for around $1B. Henthorn-Iwane has previously held executive roles at Kentik Technologies, Quali, and Packet Design.

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PacketFabric’s Network-as-a-Service (NaaS) platform orchestrates on-demand connectivity across colocation facilities, cloud providers, and private network interconnection across the globe. PacketFabric’s agile connectivity empowers enterprises to move at the speed of the cloud, digitally transform their business, and deliver superior digital experiences.

PacketFabric saw explosive growth in 2020, which is accelerating in 2021. It recently announced the extension of its NaaS offering in partnership with Colt Technology Services’ On Demand platform. In January, PacketFabric launched Cloud Router, a service that delivers multi-cloud connectivity in minutes with no need for hardware or sub-optimal routing of traffic through internal data centers, the public Internet, or centralized networking choke points.

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