Broadvoice, an award-winning provider of hosted voice, unified communications (UC) and SIP Trunking services for businesses, announced the addition of technology channel marketing veteran Lauri Martinez as Vice President of Channel Marketing.
Martinez brings more than 20 years of B2B marketing experience to Broadvoice, where she will work to ensure that Broadvoice’s partner program aligns with the company’s overall growth strategy and delivers true value to Broadvoice partners. Specifically, she will oversee the development of strategic marketing plans to help recruit, onboard and enable partners to market and sell Broadvoice solutions. She will be responsible for all to-channel and through-channel campaigns and will also manage the Broadvoice Partner Advisory Board.
Recommended AI News: Dental Intelligence Acquires Modento
“Lauri is a passionate and results-driven technology channel marketer and is a welcome addition to our channel leadership team,” said Kim McLachlan, Senior Vice President of Sales and Marketing for Broadvoice. “Her deep skill set in developing marketing strategies and programs will be instrumental in helping Broadvoice to accelerate the success of our current and future sales partners and ultimately grow our pipeline.”
Recommended AI News: tZERO ATS Signs Agreement with Realio, a Technology Ecosystem for Institutional-Grade Digital Assets
Before joining Broadvoice, Martinez served as Senior Director, North America Field, Channel and Customer Marketing at PGi. Previously, she held senior marketing positions with CA Technologies, TSL Marketing, Windstream and IBM. Martinez also volunteers to help local small businesses with marketing, including customer growth and retention strategies, and social media marketing.
“I’m excited to join the Broadvoice channel team and to be part of an organization that’s channel first,” said Martinez. “My first objective is to support our partner program, which enables our selling partners to take their UCaaS businesses to the next level – more proof of Broadvoice’s commitment to the channel as a true go-to-market partner.”
Recommended AI News: Excelero Achieves Red Hat OpenShift Operator Certification
The post Broadvoice Names Lauri Martinez as Vice President of Channel Marketing appeared first on WebsiteHost.Review.
TL;DR Singapore’s EDB and IMDA provisionally allocated 200 MW of new data centre capacity equally…
To most data center operators, the benefit of redundant power and cooling systems is self-evident.…
The best CASB solutions include Netskope, Palo Alto Networks, Microsoft, Skyhigh Security, and Cisco for…
The best SASE providers for secure networking, zero-trust access, and cloud security are Palo Alto…
TL;DR The global data center immersion cooling market is projected to expand from USD 1.7…
TL;DR Floating data center site selection is a system design decision rather than a simple…